Breakout rapperHoodTrophy Bino releasesthe new single and video "Blast Off". Plush and lovestruck, the track blends West Coast street rap and melodic NYC nightlife music, riding a mid‑tempo, club‑ready bounce with punchy 808s, crisp claps, and a spacious, hypnotic melody that lets HoodTrophy Bino’s cadences cut through. Visually, the Ordinary Visions‑shot clip drops him into New York City at night, framing him in tight, performance‑driven shots, with jewelry, fits, and chemistry with his leading lady pushed to the forefront against sleek, dark backdrops lit by neon, headlights, and the glint of ice.
Hoodtrophy Bino's "Blast Off" is the first track from his upcoming full-length album. Bino's songs can be heard on stations across the nation including SiriusXM The Heat, Power 106, 96.1 The Beat, and Power 105. Most recently, he was cast on Now That’s TV’s 'Deja Vu' alongside Gucci Mane.
A motivational new release celebrating ambition, excellence, and championship-level focus across sports, business, and life.
Dj Mannie Faces & Mr Highbaugh just released a new anthem titled “The Prize” ft Skypp, Mr Ward, Jovi Blac, Illy Octane and Merc. It's a high-energy, motivational track built to celebrate winning at the highest level.
Whether in sports, business, creative pursuits, or everyday life, the record captures the mindset of momentum, progression, and performing at your peak when it matters most.
Driven by powerful energy and forward-moving intensity, The Prize was inspired by a season defined by excellence and undefeated focus, mirroring the spirit of championship runs happening across the global sports landscape.
It’s the kind of record that fuels confidence, sharpens focus, and elevates moments leading up to major victories.
Designed to resonate far beyond a single team or region, The Prize connects with listeners worldwide who thrive on ambition, resilience, and the pursuit of greatness.
It’s a natural fit for playlists, features, and editorial coverage centered on motivation, competition, and winning energy.
Pop artist and content creator Lika O releases her new single “LIKA’S ON” on January 15 via independent release. The track is a high-energy pop dance record built for late nights, loud speakers, and undeniable confidence.
Written by Boris K and produced by Robert Eibach and Jean Carlos Casely, “LIKA’S ON” delivers sleek production, infectious rhythms, and a hook-forward sound that captures Lika O at her most bold and self-assured. The song marks a clear step forward in her evolving pop identity—fun, empowered, and ready for the dance floor.
“This song is about stepping fully into your moment,” Lika O says. “Once it’s on, there’s no turning it off.”
While no music video will accompany the release, the single’s visuals reinforce the track’s confident, modern tone. Live performances are not yet scheduled.
With “LIKA’S ON,” Lika O continues to build momentum as a rising pop voice to watch.
P.A.T. Louisiana’s Finest has earned a reputation as a respected lyricist—an artist who can really rap and command attention with authenticity, confidence, and Southern soul. Known for delivering substance just as effortlessly as his Bruce LeRoy type glo or “CHI” many audiences can relate wit! P.A.T. bridges real bars with real-life energy, making music that resonates both in the streets and on the stage. That balance is exactly what sets him apart and keeps his name ringing across Louisiana, across the pond and beyond.
With “Beat Her Back Up,” P.A.T. intentionally stepped into the club lane—and did it at the highest level. Teaming up with Baton Rouge Clubbanger King Level, one of the most consistent and respected hitmakers in the game, he crafted a record that was built specifically for the club, for Louisiana culture, and for the moment.
The result is undeniable: a high-energy, crowd-shaking anthem produced by super producer Mikki Gunz that feels tailor-made for packed dance floors and radio rotation alike. The impact speaks for itself—“Beat Her Back Up” is now nominated for the Southern Tea Awards, one of the most prestigious brands and platforms in the South, and stands as one of the hottest radio records out, period. Simply put, this is a great record, executed at a high level, and a defining moment for P.A.T. Louisiana’s Finest.
Its already been featured with Many GoDjs major love to yall, Dj Big Jeff, DjTNT of the Coalition Djs, Dj Savage of Atl salute, Dirty South radio in 180+ countries, HipHop Nation in Sirius satellite radio on the Closers wit Dj Javi & Pretty Lou, Dj Epps in Miami and worldwide, PinkyDaDon & the Fleet Djs, BIGG UPPS 2 TRILLfm Dj Lexx, Dj Rockyyy , EZ & Dj Squirt much luv, over seas & BOTTOM DJS THE LEGENDARY DJ DOLBY D and ALL RESPECTED DJS OUT THERE!!!!!
Following the success of their first single "Mean While In Gotham" ft. Apathy and Lil Dee, NY emcee Coast LoCastro and Houston producer Johnny Slash return with another hard-hitting new single, “Wannabe Frenz,” featuring Long Island’s own Little Vic—a raw, uncompromising record that cuts straight to the core of loyalty, envy and the blurred lines between allies and adversaries.
Built on gritty production and razor-sharp lyricism, “Wannabe Frenz” finds them dissecting fake alliances and industry opportunists with street-level honesty. Coast LoCastro’s unfiltered delivery pairs seamlessly with Johnny Slash’s commanding production, while Little Vic adds a battle-tested edge that elevates the track’s intensity and authenticity. The record balances boom-bap grit with modern urgency, offering a no-frills reminder that trust is earned, not assumed. The single is taken from their upcoming album "Slash Coast 2," set to drop soon (Date TBA) via Broken Complex Records.
Rising Los Angeles bred, Miami based rapper Hoodtrophy Bino continues his rapid ascent with a major expansion into television, joining the cast of Now That’s TV’s new reality series ‘Deja Vu’, alongside cultural heavyweights including Gucci Mane, Diamond the Body, Cuban Da Savage, and Mel. The series blends music, relationships, and real-life stakes into a raw, unscripted look at today’s hip-hop ecosystem — making Bino a natural fit as an artist whose story has always lived at the intersection of survival, ambition, and growth.
Bino’s appearance on Deja Vu arrives at a pivotal moment in his career, as his latest full-length project THE INVASION continues to gain traction nationwide. The 14-track album is a bold, multi-regional statement, pairing Bino’s unmistakable West Coast bounce with influences from Atlanta trap, Chicago drill, Midwest street rap, and melodic Southeast Asian R&B. Featuring standout collaborations with Rio Da Yung OG, Bravo the Bagchaser, Star2, Tadoe, OMB Peezy, SMoney, Jehkai, Peysoh, and Spiffie Luciano, THE INVASION positions HoodTrophy Bino as a national breakout force rather than a regional contender. “This project is me taking over my lane,” says Bino. “Everything I went through — the losses, the wins, the pressure — it’s all in this tape.”
Born out of South Central LA, HoodTrophy Bino’s journey is one of transformation — from gang life to global stages. After meeting Soulja Boy while incarcerated, Bino turned adversity into fuel, touring nationally and chronicling his story in the acclaimed documentary Breaking the Generational Curse. His recent live highlights include touring with Soulja Boy and performing alongside him at Rolling Loud Los Angeles, touring with Rio Da Yung OG, and opening for Trippie Redd and Chris Brown. His breakout single “I Want Her” featuring Kalan.FrFr further cemented his mainstream reach, amplified by consistent national airplay across platforms including SiriusXM The Heat, Power 106, Power 105 NY, and 96.1 The Beat.
Looking ahead, Hoodtrophy Bino is preparing the release of a new EP slated for February 2026, offering a more personal and reflective chapter in his catalog. The project will feature collaborations with Lefty Gunplay, NoCap, Quando Rondo, and Kai Bandz, including tracks like “Letter to My Daughter,” “God Made a Way,” and “Hard Enough,” further expanding his emotional and sonic range.
With Deja Vu giving fans a front-row seat to his story showcasing his unstoppable rise, Hoodtrophy Bino is proving that his influence extends beyond music — shaping culture both on screen and in the studio. Deja Vu is now streaming on Now That’s TV.
In a new South Side Chicago–based novel, former gang boss Harold “Noonie G” Ward explores the hard truth that leaving the block doesn’t mean the block leaves you.
Urban legend Harold “Noonie G” Ward, a native of Chicago’s Altgeld Gardens, is a reformed Gangster Disciple leader turned community activist, youth mentor, and entrepreneur. His fourth book, Altgeld, is a gripping work of fiction drawn from true recollections of his turbulent past. Written from lived experience, not speculation, the project is powerfully shaped in collaboration with featured contributor Tamara Johnson.
Chicago, IL — Reality, redemption, and the rough edges of Chicago’s South Side have shaped the legacy of urban legend Harold “Noonie G” Ward for decades. Raised in Chicago’s Altgeld Gardens, Ward — a reformed Gangster Disciple leader turned community activist, youth mentor, and entrepreneur — returns with his fourth book, Altgeld, a gripping work of fiction drawn from true recollections of his turbulent past. Written from lived experience, not speculation, the project is powerfully shaped in collaboration with featured contributor Tamara Johnson, who has known Ward for decades and played a key role in helping bring the story to life. Long defined by both violence and resilience, Altgeld Gardens is one of Chicago’s tight-knit South Side housing complexes shaped by isolation, systemic neglect, and enduring community strength.
Within the pages of Altgeld, the weight of yesterday comes collecting on the present and threatening the future, as protagonist Noonie is forced to confront deeds he believed were long buried. When Jaden, a young mentee from the Altgeld Gardens community center, becomes unwittingly entangled in unfinished business from the past, Noonie must move with discipline and intention — not recklessness — keenly aware that one wrong decision could cost everything.
Ward’s personal journey is itself a dauntless story of challenge and transformation. Once considered a national force of fear emerging from Chicago’s South Side, Ward has spent decades committed to reversing the damage of circumstances he understands firsthand. A former gang leader who chose responsibility over destruction, he has dedicated his life to creating corrective pathways for others to follow.
Larry Hoover, political prisoner and founder of the Gangster Disciples, once hand-selected Ward to help implement a new direction for the organization. Recently pardoned by President Donald Trump, Hoover’s vision emphasized “Growth and Development” over violence, marking a pivotal shift toward community betterment and self-determination.
Altgeld stands as both a cautionary tale and a testament to a truth Ward has lived all too well. As noted in the book’s foreword by writer Tamara Johnson, “Leaving the block doesn’t mean the block leaves you.” A legacy builder, activist, and financial educator, Johnson was born and raised on Chicago’s South Side and brings firsthand experience, perspective, and purpose to the project. Raised by a single mother of nine children, she embodies the same resilience and self-determination that anchors the book’s message — that survival does not have to be the final chapter. Her involvement grounds Altgeld in authenticity, accountability, and evolution, reinforcing the truth at the heart of the story.
“This book isn’t about glorifying the streets. It’s about telling the truth — the consequences, the damage, and the responsibility that comes with surviving,” says Ward. “Altgeld is about accountability — facing what you’ve done, who you were, and who you still have a chance to become. I’ve always believed that if I can stop even one young person from repeating my mistakes, then telling my story — even the ugly parts — is worth it. Chicago raised me, tested me, and nearly destroyed me. Altgeld is my way of honoring that truth while pointing toward something better.”
Rooted deeply in hip hop culture, Altgeld continues Ward’s long-standing literary commitment to community reform and truth-telling. His debut book and DVD release, Gangster with a Heart of Gold: The Noonie G Story, featured narration and forewords by Chicago natives Ye (Kanye West) and Common, marking an early intersection of culture, credibility, and lived experience.
With Gangstanomics and its sequel, Gangstanomics II: Prisonomics, Ward further broke down the real economics of the hood, using his own life as a deterrent for those at risk of following the same destructive path. Gangstanomics II included a foreword contribution from rap legend 50 Cent, along with the music release “Money In My Hand,” produced by Ye and featuring Trey Songz, Dwele, and Twista.
Ward continues to move culture with the seasoned wisdom only a true OG can dispense. Behind the scenes, he played an instrumental role in the success of Ye and Drake’s Free Larry Hoover benefit concert at the Los Angeles Memorial Coliseum, livestreamed globally on Amazon Prime Video.
Earlier in his activist journey, Ward worked alongside Barack Obama in Altgeld Gardens and organized Chicago’s first National Gang Summit for Peace, attended by Russell Simmons, the late NFL legend Jim Brown, and Louis Farrakhan. Today, Ward remains an in-demand speaker, regularly visiting schools, prisons, and community centers nationwide to lead workshops addressing violence prevention, decision-making, and life transformation.
At its core, Altgeld is about accountability — confronting who you were, owning what you’ve done, and deciding who you still have the power to become. The book is currently being developed into a scripted series and is in pre-production, with a formal announcement forthcoming.
